33% of buyers your teams interact with are not captured in your CRM and thereby, not marketed to. Mark departed contacts as invalid, auto-create calendar contacts, auto-import high value contacts from your product, and fill any missing contacts in your target accounts.
B2B Companies Accelerate Growth by 25% with the following Use Cases
04
CRM Hygiene as a managed service
33% of buyers your teams interact with are not captured in your CRM and thereby, not marketed to. Mark departed contacts as invalid, auto-create calendar contacts, auto-import high value contacts from your product, and fill any missing contacts in your target accounts.
Learn the growth playbooks and secret sauces of fast-growing companies at different stages of the $1M-$1B ARR journey, and how, as a Revenue or Growth leader, you can expedite your journey to the next milestone by picking up the latest trends and tactics that actually work.
33% of buyers your teams interact with are not captured in your CRM and thereby, not marketed to. Mark departed contacts as invalid, auto-create calendar contacts, auto-import high value contacts from your product, and fill any missing contacts in your target accounts.
Contact Data Quality Report of a $200M ARR Company
We analyzed 4.5K Strategic and Named Accounts for Contact Data Quality and our customer was shocked with the results!
Contact Quantity
43%+ of target accounts didn’t have anyone from the buying center mapped in the CRM
Accounts with
0 Contacts
1 Contact
2-5 Contacts
6 - 300 contacts
Contact Quality
54% of Decision Maker Contacts were missing in Accounts that have contact quantity coverage in the CRM
161 Accounts with Open Opportunity but 0 DMs
91 Accounts with full buying center mapped in CRM
288 Accounts with Past Champions not in CRM
960 Accounts with atleast 1 DM contact missing
Contact Relevance
45K+ CRM contacts are misfit/irrelevant personas
Contact Accuracy
24K+ CRM contacts have already changed jobs
Contact Engagement
108K+ contacts have received <5 emails in previous 3 years
Path to First Value
Go-live in 30 days! See ROI in 60-90 days
Week 1
Setup Integrations
Setup integrations with CRM, Calendar and Sales Engagement Tools.
Week 2
Setup Rules
Define serviceable market, target personas and lead routing workflows.
Week 3
Data Analysis
Analyze job change trends, design recommended plays and enablement workshops.
Week 4
Configure Plays
Configure plays on Salesloft, Marketo,Sense and setup automations.
Week 5
Launch
User training, testing, pilot, slack engagement, check-ins and hypercare/
Wall of Love
Trusted by High-Growth and Enterprises
"I have found Boomerang’s product strategy and hand-on customer success best suited to support generating pipeline from job change leads."
Angela Frackowiak
Sr Director, Global Growth Ops @ Armis
"I appreciate that Boomerang is not just any other data vendor, but the company is really a partner to us in addressing our champion tracking need, also our custom data enrichment need and our ABM needs."
Bruno Trimouille
Chief Marketing Officer @ Litera
"At our scale, monitoring customer job change is a critical accelerant for growth. We are excited about this partnership with Boomerang as we look to automate and scale revenue from this playbook."
Mathew Lonetto
Global Business Development Lead @ Narvar
“Boomerang delivered high-quality leads to us, and in less than 2 weeks, I got 2 meetings & overall 12% reply rate! Thank you Rishab & team for this!”
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