Most executive programs operate as disconnected initiatives. Tamie Zrecny, Former Global Executive Engagement Leader across Startups, Microsoft, and UiPath, shares how to turn executive conversations into a measurable revenue engine.
✅ Customer Marketing & Advocacy Leaders
✅ Demand Generation & Growth Marketers
✅ Customer Success & Retention Teams
✅ RevOps & Sales Teams
🚀 Exclusive Insights – Learn from industry leaders shaping the future of customer marketing
📊 Proven Strategies – Actionable takeaways to implement immediately
💡 Real-World Case Studies – Discover what’s working in top B2B companies
📈 Revenue-Driven Approach – Focus on pipeline growth and customer expansion
Enterprise deals move 20 to 40 percent faster when executives are actively engaged in key conversations.
So why is executive engagement still fragmented?
In this session, we’ll cover:
Turning executive conversations into pipeline movement, faster deal velocity, and account expansion.
Aligning sales, marketing, and customer teams around shared executive priorities and measurable outcomes.
Structuring advisory boards, sponsor programs, and briefings as growth levers, not isolated events.
Building a global executive strategy with consistency, regional relevance, and measurable outcomes.
Tamie specializes in the high-stakes orchestration of global C-suite programs. Having built and scaled these functions from the ground up at Microsoft and UiPath, she focuses on the "Human Element" of B2B—designing the frameworks that transform transactional outreach into long-term, trust-based partnerships.
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