Free tool

Warm intro ROI calculator

Estimate the intros, meetings, pipeline and revenue your network can drive, what Boomerang AI would cost on the right plan, and the return. Every number is an input you can change.

Your network
Founders, executives, board members, advisors and your best-connected sellers.
Customer champions, investors, advisors and partners Rudy maps and keeps current.
How often they intro
0.5 means one intro every two months from each Primary Super Connector.
Most champions and partners can be asked once or twice a year.
Your funnel, your numbers
%
Your assumption. Start with your own warm intro history if you track it.
%
%
Use your current win rate. We do not apply a warm lift by default.
$
0xReturn on Boomerang AI, year one run rate
$0Added pipeline per year
Warm intros per month0
Meetings per quarter0
Opportunities per year0
Added revenue per year$0
Boomerang AI cost per year$0
Payback0

An estimate, not a quote or a guarantee. Plan prices from /pricing. Revenue lands as deals close, so year one is a run rate once intros are flowing.

How we calculate
  1. Warm intros per month = Primary Super Connectors x intros per Primary Super Connector per month, plus connectors mapped x intros per connector per year, divided by 12.
  2. Meetings = intros x your intro to meeting rate. Opportunities = meetings x your meeting to opportunity rate.
  3. Added pipeline per year = opportunities per year x average deal size. Added revenue = pipeline x your win rate.
  4. Plan: the smallest plan that fits your Primary Super Connectors, users and connectors mapped. Starter covers 3 Primary Super Connectors, 3 users and 50 connectors. Team covers 10, 10 and 300. Company covers 20, 30 and 1,500, with extra Primary Super Connectors and users at $15 each a month. Bigger than that is Enterprise, priced with you.
  5. Return = added revenue per year divided by the plan cost per year. Payback = plan cost per year divided by monthly added revenue.
  6. No warm lift is applied to win rate. For reference, at 1mind nearbound deals closed at 3x the rate of outbound. That is one customer's result, not a promise. In Norwest Venture Partners' 2025 B2B benchmark, 65% of sales and marketing leaders named warm referrals from customers or their network as an effective outreach tactic, the top answer.

Common questions

Where do the default numbers come from?

They are example starting points for a mid-market team, not benchmarks. Replace them with your own intro, meeting and win rates. The calculator applies no uplift for warm deals unless you raise your win rate yourself.

Which Boomerang AI plan does the calculator pick?

The smallest plan that fits your Primary Super Connectors, users and connectors mapped: Starter from $80 a month and Team $1,000 a month on annual billing, or $100 and $1,200 month to month. Company is $30,000 a year on an annual plan only, so the calculator uses the annual price even when month to month is selected. Beyond Company limits it shows Enterprise, which is priced with you.

How fast do warm intros start?

Setup is about 60 minutes of technical setup, your graph is ready in under a day, and full go-live takes about a week. Starter has a 7-day free trial with no card. Team and Company start with a setup call, and Team is available month to month.

What counts as a Primary Super Connector?

Someone close enough to make an intro every month or two without burning the relationship: founders, executives, board members, advisors and your best-connected sellers. Customer champions, investors and partners are usually connectors Rudy maps, and can be asked once or twice a year.