Warm Intro Software Cost in 2026: Real Prices

Short answer: published prices in this category run from free individual tiers to a few thousand dollars a month for a company-wide program. Boomerang costs $80 to $2,400 a month on self-serve plans, depending on how much of your network it maintains and how much work its agent does, with custom Enterprise contracts above that. Every plan includes users, and connectors are never billed.

Boomerang pricing

• Starter: $80 a month billed annually, $100 month to month. 3 Primary Super Connectors, 3 users and 75 connectors mapped, warm paths on every account, weekly digests, MCP and API. 7-day free trial, no card.
• Team: $600 a month billed annually, $720 month to month. 10 Primary Super Connectors, 10 users and 500 connectors mapped, unlimited trigger automations, Rudy in your Slack deal channels, Salesforce, HubSpot and Attio, intro request routing, outcome tracking.
• Company: $2,000 a month billed annually, $2,400 month to month. 50 Primary Super Connectors, 30 users and 2,500 connectors mapped, Rudy in shared customer channels, Sentient mode, Slack Connect, Okta SSO, priority support.
• Enterprise: custom annual contract. Unlimited Super Connectors, an enterprise implementation plan, SCIM, custom CRM objects, audit logs, and a named CSM with an SLA.

MCP and API access are included on every plan, including Starter. Full detail on the pricing page.

What actually drives the price

Boomerang is priced on three dials, with users and Primary Super Connectors included in every plan:

1. The network. How many Super Connectors are mapped and kept current: executives, board members, investors, advisors, customer champions and partners.
2. Trigger automations. Whether standing rules can fire on their own when a champion changes jobs, a deal stalls above a threshold, a renewal window opens, or an account goes single-threaded. Unlimited from Team up.
3. Respond or notice. On Team, Rudy responds when a rep asks or a trigger fires. On Company, Sentient mode means he also raises paths nobody asked about. This is the dial that moves the price most.

Every plan includes a set number of users and Primary Super Connectors: 3 of each on Starter, 10 of each on Team, and 30 users with 50 primaries on Company. Only Company can add more, at $10 each a month in packs of five.

What the rest of the category charges

Published list prices as of September 2026. Check each vendor before relying on them.

• Connect the Dots: free individual tier, $20 a month Professional, custom Business pricing.
• The Swarm: free tier, $99 a month, custom Enterprise.
• Draftboard: usage-based, at $0.30 per quality path.
• Vieu: not published; a platform fee plus outcome-based pricing, by quote.

These are not like-for-like. Individual tiers price one person's network. Company plans price a whole company's network, the routing to whoever owns each relationship, and the tracking. Compare on what happens after a path is found. See best warm introduction software for the capability comparison.

The costs that are not on the invoice

• Connector time. The scarcest resource in the program. Good software spends less of it: requests are pre-filtered against each connector's preferences, arrive with the context behind the path, generate a draft the moment they accept, and never ping them twice about the same person.
• Owner time. Someone curates connectors and reads the outcome reports. It is usually part of an existing RevOps or chief of staff role.
• Setup. About 30 minutes of admin work for Boomerang if your CRM and calendar admins are available. Team and Company are self-serve; Enterprise adds an implementation plan and a named CSM.

How to work out whether it pays back

Start from your own numbers, not a vendor's multiplier. Count the open deals where a warm path to the economic buyer would change the outcome, estimate how many of those your network could plausibly reach, and put your own win rate and deal size against them. The ROI calculator does this across the four connector types.

For a named benchmark, Armis, a $300M ARR cybersecurity company, created 26,000 warm intro paths and reported 10x ROI on revenue in year one. That is one company's result, not a promise, which is why the Starter trial exists: map your network and see your own paths in the first week.

Start the 7-day trial, no card required.

Related reading: Partner Co-Sell Warm-Intro Platform, The B2B Warm-Intro Orchestration Playbook (8 Lessons), Cold Outbound vs Warm-Intro Orchestration